When the Sudbury Wolves turned the city’s landmark water tower into the world’s biggest goal light, they brought me in to capture the transformation.
I led a two‑person crew, flew drones, and worked side‑by‑side with technicians as they installed sixty‑four programmable LEDs.
From that footage I cut a launch video that has earned more than 350,000 organic views and a high‑energy sizzle reel that helped kick off sponsorship talks with Budweiser.
The project drew national attention, preserved a historic moment, and injected fresh buzz into the Wolves brand.
Sudbury in 60 Seconds is my ongoing series of one‑minute mini‑documentaries that shine a light on Sudbury’s small businesses.
I sit down with each owner, ask how they started, who they serve, and what keeps them moving forward.
Fast‑paced B‑roll shows their shop in action, and a tight edit turns the footage into a scroll‑stopping story.
Each clip gives viewers an authentic peek behind the counter while giving the owner a polished asset for their website and social feeds.
Copyright 2025. Lasse Borgos Photography. All rights reserved.